Watchmaker Hublot kicked off a charity football match with a bevvy of famous faces at Old Trafford, the home of Manchester United.
The Soccer Aid for Unicef match had Hublot as as the official timekeeper for this charity event, and the partner of one of the two teams battling it out, the WORLD XI team captained by brand ambassador, Usain Bolt.
“Since 2006, Unicef has been able to provide help to many children in need thanks to these football matches,” said Ricardo Guadalupe, CEO of Hublot.
“During this match, Hublot had the privilege of contributing to this honourable initiative in its role as both official timekeeper and supporter of the team captained by its ambassador, Usain Bolt. A formidable way to mark the impending start of the 2018 FIFA World Cup.”
Earlier this year, sprinting icon Mr Bolt announced his transition to the world of football, fulfilling his childhood dream of becoming a footballer.
“As a child, I dreamed of becoming a professional football player, and playing with the Manchester United team. Today, being captain of a football team, on this iconic field with Hublot, and to play for such a good cause, helping children in need: it’s has been a great experience.”
Bolt’s team featured former professional footballers and celebrities such as the chef Gordon Ramsay and faced up to the England team, which was captained by pop megastar Robbie Williams.
A Unicef UK ambassador and friend of the Swiss watch brand, the singer was responsible for co-founding and launching the Soccer Aid initiative in 2006.
Williams, who is a friend of the Hublot brand, concluded: “I co-founded Soccer Aid in 2006, and since then we’ve helped to raise over £24m for children in danger around the world. We hope to raise even more this year with the help of the public, sponsors and the UK Government (who is matching donations pound-for-pound), so that we can further help this fantastic cause.”
The England team managed to claim victory with a score of 4-3.