Hublot has opened its 12th Chinese boutique, bringing its total global stores to 58, with an event featuring its chairman Jean-Claude Biver's homemade cheese and plastic Swiss cows.
The new Mykal boutique is 86msq, and is the second boutique opened by Hublot with its partner Jinhua Watch & Jewelry, the first being located at the Intercontinental Hotel in Dalian. The store has a black marble floor, contrasted by leather furniture and glass and alloy seamless counters.
The store opened its second boutique in Dalian at the weekend. Biver, along with Chinese movie star Zhang Fengyi, cut the ribbon at the opening ceremony.
Biver wrote his own message of good luck on one of the plastic cows at the opening of the boutique.