G-Shock partners with Gorillaz to celebrate 35th anniversary

To help celebrate the 35th anniversary of Casio’s G-Shock, the brand has collaborated with virtual pop group Gorillaz.

The partnership involves the launch of a collection of limited edition new watches, each designed with a different band member in mind.

Design-wise, the watches will focus on G-Shock creator Mr. Ibe’s original 5600 case shape, which was his first watch design.

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Since its inception in 1983, G-Shock has prided itself on making the toughest watches on the planet, while constantly innovating and improving from a design and technology perspective.

The Gorillaz x G-Shock collection will be available to buy this winter.

Click HERE to see the video that’s been created to celebrate the collaboration.

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