Innovative watchmaker MB&F, founded by Max Busser, has announced the arrival of its first in-house PR and communications assistant, Eleonor Picciotto.
Picciotto has joined the Geneva-based team following the “potential and interested the M.A.D. Gallery [MB&F’s gallery] has generated over the past months”.
She will now be in charge of the gallery’s public relations and communications, and will oversee the growth of its artists.
Picciotto recently graduated from Boston University in America, working in parallel as a marketing intern at Harry Winston headquarters in New York. If you were at Baselworld last month, you probably had the pleasure of meeting her at the MB&F booth.