Omega has released new campaign images featuring brand ambassador Eddie Redmayne, just as the brand’s 2017 Seamaster Aqua Terra timepieces go on sale at retailers.
The Aqua Terra aims to strike the balance between sophistication and ocean spirit.
The 2017 collection features models with a teak concept dial reminiscent of the decks of luxury yachts running horizontally across the dial.
The date window has been moved from 3 to 6 o’clock to add symmetry to the design and also in tribute to the design of the Automatic Seamaster Calendar from 1952 – the first Omega watch with a date window. The cases have also been reshaped.
Omega has taken away the water-resistance wording from the dial and engraved it on the case back instead. A new conical crown completes the makeover, inspired by the wave-edge design found on the caseback.
Three new models were presented at Baselworld. The first is a 41mm model made from stainless steel and 18ct gold. It features a silvery dial with black hands and indexes as well as a black rubber strap.
A 41mm all steel model on a brown leather strap has a silvery dial with black hands and indexes and a varnished orange seconds hand. There is an orange Seamaster inscription on the dial, complemented by orange numbering on the minute track at the 15, 30, 45 and 60 second points – the four cardinal points linked with sailing navigation and the traditional compass.
A 38mm steel model has a deep blue dial and rhodium-plated hands and indexes.
The collection uses Omega’s Master Chronometer calibre 8900 or 8800.