Bezel Watches, the subsidiary of Kenneth Green Associates, which specialises in watch distribution, has announced that it will be exhibiting its exclusive brands, Roberto Cavalli by Franck Muller and Just Cavalli, at this year’s International Jewellery London (IJL) exhibition on 3-5 September.
As reported by WatchPro in June, Bezel Watches represents a first break into watch distribution by Kenneth Green Associates, which has made its name as the leading distributor in the UK fragrance sector, with a portfolio that includes the likes of Cartier, Bulgari, Jimmy Choo and Ellie Saab.
The co-branding ‘Roberto Cavalli by Franck Muller’ concept is a world premiere, bringing together a fashion house and a master watchmaker for the first time. Bezel Watches say that both the products as well as the in-store brand environment will feature both brands.
The Swiss Made collection is priced upwards from £600 and will combine the modernity of Roberto Cavalli and the technical expertise of Franck Muller.
The Just Cavalli Collection embodies the bold design elements that are signature of the fashion label, including snakes and animal print. As a tribute to Cavalli’s heritage and DNA, the collection covers the brand’s core elements including ‘Rock’, ‘Animal’, and ‘Relaxed’, and stars at just £90.
Bezel Watches Stand Number at Olympia during IJL will be N10.